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Popularity Index:

Industry: Financial Services and Banking, Telecom

Mobile app: Not Required

Key Performance Indicator: Action Completion Rate, Conversion Rate, Customer Lifetime Value

Popularity Index:

Industry: Telecom, Fitness & Wellness, Gaming, E-learning

Mobile app: Yes

Key Performance Indicator: Task completion rate, Engagement Metrics (no. of sessions, frequency, etc.)

Popularity Index:

Industry: Retail & E-Commerce, Fitness & Wellness, Gaming & Entertainment

Mobile app: Yes

Key Performance Indicator: Conversion Rate, Average Value of Targeted Actions

Popularity Index:

Industry: Telecom, Banking, Large-Retail

Mobile app: Yes

Key Performance Indicator: Customer acquisition, engagement, retention

Popularity Index:

Industry: Retail and E-commerce, Fitness & Wellness, Gaming & Entertainment

Mobile app: Yes

Key Performance Indicator: User Engagement and Monetization metrics (MAU, ARPU, CLV etc.), UGC

Popularity Index:

Industry: FMCG

Mobile app: Yes

Key Performance Indicator: Active users, number of repeated transactions, customer engagement

Popularity Index:

Industry: Banking

Mobile app: Not Required

Key Performance Indicator: Drive credit card spend