Augmented Analytics

A unified view of performance insights that helps optimize marketing spend for maximum ROI

Go beyond vanity metrics and measure real business impact

Gauge performance across users, campaigns, rewards, loyalty programs

in a single glance, effortlessly

The Impact dashboard transforms last-mile customer interactions into useful indicators that impact your business
Stay informed about your dynamic customer engagement strategy with real-time performance updates at your fingertips
Track what matters most to your business with metrics that drive growth, like ROI per marketing dollar and customer action rates, instead of getting caught up in vanity metrics

Go beyond vanity metrics and measure real business impact

Real-time consumer behavior

Leverage the power of data in motion captured from omnichannel sources to understand and augment your consumers’ behavior

Real-time consumer behavior

Get closer to your customers by understanding their preferences better with real-time data
Insights on demographics, location, best performing rewards, and so much more

In-depth reports

Seamlessly generate comprehensive reports on-demand that you can feed into any business intelligence tool for further analysis

Flexibility to generate on-demand reports or schedule them periodically
Detailed reports that can be exported for advanced analyses on your existing BI tools

In-depth reports

Enhanced marketing agility

Take faster decisions and iterate quickly by gathering meaningful insights using novel visualizations on bite-sized cards

Enhanced marketing agility

Clean, bite-sized, card-based interface to minimize information overload
Minimize dependency on data and engineering teams
Configurable and deep-dive reports provide behavioral and actionable insights to further steer live and future engagements

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