What makes a reward truly drive action? In this short episode of Perx Unscripted, we unpack a common misconception: that more rewards mean better results. The reality? Customers are motivated by relevance, not abundance. Discover why focusing on high-impact lifestyle essentials—like ride-hailing, groceries, and utilities—can dramatically increase campaign conversion and long-term engagement. If you’re building or refining your rewards strategy, this insight is your starting point. Watch the episode and learn how to prioritize what truly matters in loyalty.

Podcasts

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A neo bank’s journey to 67% higher spend through gamified engagement

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How AI & Gamification Drove €210M in Banking Deposits | Podcast - Perx Unscripted

1hr 25mins

Gamifiying Banking Journeys From CAC to ROI Customer Acquisition Cost

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Quality Over Quantity: Build Smarter Reward Campaigns | Perx Unscripted

1hr 25mins

Overcome Cold Starts & Build Smarter Use Cases | Perx Unscripted

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