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Digital native bank in Singapore + Perx Case Study

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largest bank in Singapore + Perx Case Study

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Customer Loyalty and Engagement Solutions – Perx Technologies

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Unleash your engagement superpowers

Supercharge customer acquisition with gamified micro-experiences
  • Go beyond clicks and opens to drive new user sign-ups
  • Gamify social media acquisition campaigns
  • Boost referral programs with instant rewards
Energizing inactive users with proven activation mechanics
  • Trigger inactive users with ‘always-on’ reactivation campaigns
  • Drive double-digit engagement rates with hyper-personalization
  • Launch quest-based journeys to drive multiple customer actions
Influence user behaviour to monetize customer actions
  • Launch incentive based campaigns to drive in-app transactions
  • Roll out dynamic leaderboards to spark peer-to-peer competition
  • Boost loyalty transactions with an advanced rules engine
Drive double-digit user growth and curb customer churn
  • Offer an in-app marketplace to gain a competitive edge
  • Launch reward catalog with deals exclusive to your brand
  • Segment your customer base and deploy tailored campaigns based on in-app behavior.

Gamifiying Banking Journeys

From CAC to ROI

Customer Acquisition Cost
Return on Investment
EPISODE #03

CONNECT ALL YOUR DATA

Seamlessly integrate with your favorite tools

CRM, CDP & CEPs

&more

You can integrate with any customer relationship management tool, customer data platform, or customer engagement platforms, using our endpoints, rather than your own integration layer. With those, you can create targeted personalized promotions in no time.

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Marketing Automation

&more

Integrate with marketing automation tools to segment audiences, prepare and share push notifications, and activate cross channel optimizations for your sales and marketing efforts. Extend your campaigns to drive real results!.

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Data & Analytics

&more

Boost your marketing and campaign strategies with data-backed decisions. Turn your stagnant data into insights from data in motion natively integrated to help you improve data quality, discover new audiences, and sync behavioral data across your stack.

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You’re in good company

Global businesses have driven over 5 billion

customer-brand interactions on Perx.

Ready to join them?

RING and Perx Partner to Revolutionize India’s Mobile-First Consumer Financing Experience

Home > In The News >

RING and PERX

SINGAPORE & INDIA, 10 JAN, 2023 – PRESS RELEASE

RING and Perx partner to revolutionize India’s mobile-first consumer financing experience

  • RING to leverage Perx for driving financial inclusion across the community
  • Perx Loyalty and Engagement Platform to deploy intelligent loyalty engagement solution to strengthen RING’s in-app customer experience strategy

RING, the consumer-first digital payment app (part of the ONEMi Technology group which launched Kissht), serving over 5 million customers with speedy and hassle-free credit solutions, is reimagining the way consumers in India interact with digital payments and microfinancing in the post-pandemic era.

 

The modern digital payments and microfinancing ecosystem is designed to address the everyday needs of the consumer. However, there is still a big void when it comes to supporting an individual’s business idea or lifestyle demands. The RING – Perx partnership will address this void by deploying an advanced engagement toolkit to facilitate consumer lifestyle aspirations responsibly. With a diverse array of rewarding experiences, gamified milestones and a personalized loyalty program that delights customers for their every action, the Perx loyalty engagement platform will support RING in achieving its growth objectives. Increasing in-app transactions, amplifying acquisition initiatives, improving customer retention and faster campaign turnarounds are some of the key performance indicators RING aims to drive.

 

At the core of this partnership lies the goal to drive maximum customer lifetime value through a dynamic and rewarding loyalty program, mobile customer journeys studded with instant gratification and gamification allowing the financial app to nudge and influence positive customer behavior with purpose and for social good.

 

The millennial audience that we seek to serve is known for their digital savviness and need for instant gratification. In an era where customer loyalty is diminishing, we aim to create an ecosystem that allows a user to maximise value and keep coming back for more. While our business ethos is to enable the community collectively and responsibly, our partnership with Perx aims to address the fun and continuously enhance our consumer engagement strategy. We believe creative and meaningful in-app engagements will not only drive RING’s growth but also delight every single consumer our services touch. Retaining customers and encouraging them to stay engaged through consistent rewards and incentives is essential for increasing customer loyalty and lifetime value.” said Karan Mehta, Co-Founder & CTO, RING.

 

“In the experience economy, creative content and business model innovation are keys to a business’s competitive differentiation. Combining Perx’s leading loyalty engagement platform with tried, tested and relevant business use cases will help brands transform and fuel their customer-brand health and business objectives. We are excited to drive home these meaningful engagements for the millions who interact with RING, making customer journeys delightful and meaningful, encouraging customers to come back for more.”  said Anna Gong, Founder and CEO, Perx Technologies.

 

RING-Perx partnership aims to enhance the overall customer experience on the app which will be critical for RING’s business goals to build a robust customer base. The loyalty program and gratification will be rolled out in a phased manner over the next 6 months. Perx forays into the Indian market with this partnership as RING is their first client in India.

Other Sources

About Perx Technologies

The Perx Lifestyle Marketing SaaS Platform helps large enterprises and digital native businesses transform from transient and transactional brands to delivering continuous and meaningful B2B2X engagements and relationships in the mobile-first economy. The API-first platform enables businesses to focus on use cases and creative engagements across a brand’s disparate marketing technology stack in a matter of minutes.

 

About RING

RING, a consumer-first, digital card and payments app launched by Kissht comes with the flexibility to make both online and offline payments. It is a unified and seamless platform to meet Indian consumers’ credit and payment needs. Customers can use the RING to pay for ecommerce transaction, pay to merchant, pay to self, and pay to friend. Customers can avail a line of credit for up to INR 30,000 and pay for all expenses in one billing cycle at 0% interest. The company aims to become the leading card issuer for millennial customers in India. RING also has over 1 lakh+ merchants that help them in acquiring customers at the lowest cost. The company is also building loyalty and rewards for the consumers to improve customer stickiness.

CUSTOMER SUCCESS STORIES

Large Retailer + Perx

Thailand’s largest mall operator envisions double digit rise in footfall and revenue

Read More

Telecom Giant + Perx

Telecom giant re-thinks customer loyalty in the digital age

Read More

Top Asian Bank + Perx

Top Asian bank leverages an innovative engagement platform to achieve S$24M in new revenue

Read More

Perx Secures Dual ISO Certifications for Information Security and Privacy

Home > In The News >

SINGAPORE, 21 March, 2023 – PRESS RELEASE

Perx Secures Dual ISO Certifications for Information Security and Privacy

Perx is ISO/IEC27001:2013 and ISO 27018:2019 compliant 

We are thrilled to announce that the Perx customer engagement and loyalty SaaS platform that powers some of the biggest B2C brands in financial services, retail and telecommunications, has been awarded ISO/IEC27001:2013 and ISO 27018:2019 certification for information security and privacy. Our dual ISO certification demonstrate our commitment to providing our clients with the highest level of security and privacy when it comes to their data.

What is ISO/IEC27001:2013 and ISO 27018:2019?

ISO/IEC27001:2013 is a globally recognized information security management standard that outlines the best practices for establishing, implementing, maintaining, and continually improving an information security management system (ISMS). It is designed to help organizations manage their information security risks and protect their valuable data from unauthorized access, disclosure, modification, destruction, or disruption.

ISO 27018:2019 is a new international standard that provides guidelines for protecting personal data in the cloud. It specifies the requirements for cloud service providers (CSPs) to protect the privacy of their customers’ personal data and comply with relevant data protection regulations.

Why are these certifications important?

As a SaaS platform that handles sensitive customer data, we understand the importance of maintaining the highest level of security and privacy. The ISO/IEC27001:2013 and ISO 27018:2019 certifications are globally recognized standards that demonstrate our commitment to protecting our clients’ data from security breaches, cyber-attacks, and other threats.

By achieving these certifications, we have shown that we have implemented robust security and privacy controls and have undergone rigorous testing and auditing to ensure compliance with the standards. Our clients can have peace of mind knowing that their data is safe and secure with Perx.

How does this benefit our clients?

Our clients are at the heart of everything we do, and we believe that their success is our success. By achieving ISO/IEC27001:2013 and ISO 27018:2019 certifications, we are better equipped to meet their evolving security and privacy needs.

With these certifications, our clients can:

  • Trust that we have implemented the necessary controls to protect their data
  • Demonstrate compliance with relevant regulations and standards
  • Enhance their reputation and brand image by partnering with a certified vendor
  • Enjoy peace of mind knowing that their data is secure and their customers’ privacy is protected

How did we achieve these certifications?

Achieving ISO/IEC27001:2013 and ISO 27018:2019 certification was a significant accomplishment for us. We underwent a rigorous auditing process that included a thorough review of our information security management system, policies, procedures, and controls.

We worked closely with our auditors to identify areas for improvement and implemented the necessary changes to meet the standards’ requirements. We also underwent regular internal audits to ensure that our ISMS and privacy controls remained effective over time.

We believe that our commitment to information security and privacy is an ongoing process and that we must continually improve and adapt to meet our clients’ evolving needs. We will continue to work hard to maintain our certifications and exceed our clients’ expectations.

Commenting on the accomplishment, CEO and Founder, Anna Gong said, “I am ecstatic to announce that Perx has just achieved dual ISO certification for information security and privacy! This is a huge milestone for us, as it showcases our unwavering dedication to protecting our clients’ data and ensuring their utmost satisfaction. Our cutting-edge customer engagement and loyalty Platform is now more secure than ever before, and we cannot wait to continue powering the biggest and best B2C brands in the business. Congratulations to the entire Perx team for this remarkable achievement!”

In Summary

Perx Technologies offers the world’s first self-service, intelligent, and intuitive loyalty management and customer engagement platform, enabling businesses to build deeper, more profitable, and longer-lasting relationships with their customers. With this achievement, Perx has set a benchmark for the industry, demonstrating its dedication to information security and privacy. For more information about Perx Technologies and its solutions, please visit their website at https://www.perxtech.com/.

Other Sources

About Perx Technologies

Perx Technologies offers the world’s first self-service, intelligent, and intuitive loyalty management and customer engagement platform, enabling businesses to build deeper, more profitable, and longer-lasting relationships with their customers. Based in Singapore and powering some of the largest brands in the region, the company delivers an intelligent solution the platform enables brands to drive and monetize customer actions and customer-brand interactions through designed to enhance customer interactions through dynamic, data-driven experiences. For more information about Perx Technologies and its solutions, please visit their website at https://www.perxtech.com/

CUSTOMER SUCCESS STORIES

Large Retailer + Perx

Thailand’s largest mall operator envisions double digit rise in footfall and revenue

Read More

Telecom Giant + Perx

Telecom giant re-thinks customer loyalty in the digital age

Read More

Top Asian Bank + Perx

Top Asian bank leverages an innovative engagement platform to achieve S$24M in new revenue

Read More

Use Case – Retail & E-commerce

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Use Case – Telecom

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Use Case – Digital Natives

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Use Case – Banking and Fintech

Click here to download PDF.

Leading Telecom in PH + Perx

Another leading telecom + Perx

Create last-mile consumer engagement with hyper-personalization, gamification and instant gratification

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