ACQUIRE & ACTIVATE

Personalize to Better Attract, Engage, and Inspire Customers

Allowing customers to pick their own tasks motivates them to engage with the brand more regularly. As we customize experiences to fit their individual preferences, customers are more likely to see their chosen missions to completion.

Gillian Setiawan, CX Consultant

Journey Popularity Index:

The Rationale

Personalization creates a sense of relevance that allows for customers to feel more understood and valued. In a world inundated with a plethora of information and choices, personalization cuts through the noise, building stronger emotional bonds between firms and its customers.

The Benefits

By tailoring experiences to each customer’s individual interests, businesses can significantly enhance customer engagement and satisfaction. This, in turn, fosters their loyalty and trust, ultimately leading to brand advocacy and increased sales and revenue.

Ideally Suited For

Industry: Fashion, Retail, E-Commerce
Mobile app: Yes
Existing Loyalty program: Not a must
Drive Multi-Actions: Yes

Key Performance Indicators

Heightened User Acquisition, Customer Engagement, and Brand Awareness

Perx-Powered Social Media Ad
Customer Action 1
Perx-Powered Nudge
Customer Action 2
Customer Action 3
Gratification for Customer Action
Customer Action 4

Action 1: Learning More & Downloading App

Upon clicking the ad, Ellie is taken to StyleHive’s website where she sees more information regarding the ESG Adventure. There, Ellie becomes interested in the challenge and clicks on the link to download the StyleHive app

Perx-Powered Nudge for Next Customer Action

As Ellie downloads the app, she receives a text notification encouraging her to start her ESG Adventure process to earn her first reward

CUSTOMER ACQUIRED

Action 2: App Engagement

Intrigued by the offer, Ellie interacts with the app. She reads StyleHive’s ESG blogs, digests their infographics, and takes their sustainability interests questionnaire to help her decide which tasks she would like to do for her customized ESG Adventure

Action 3: Earning ESG Points

Ellie chooses her daily tasks and starts completing her sustainable shopping missions. She collects StyleHive ESG points as she completes each task

CUSTOMER ACTIVATED

Gratification for Customer Action

Upon reaching her first ESG point milestone, Ellie unlocks an exclusive reward. With this, she is motivated to continue her ESG Adventure journey

Action 4: Purchase

Keen on using her reward, Ellie goes online to make her first StyleHive purchase

Explore more Use Cases

Global businesses have driven over 5 billion customer-brand interactions on Perx.

Ready to join them?

Feedback From

Our Customers

"I gotta say, I'm really surprised - I was able to create a loyalty program in just one minute!"

"The platform is incredibly user-friendly, making it easy for businesses to create and launch loyalty programs that really work"

"The solution offers unmatched flexibility, allowing businesses to customize their loyalty programs to align with their unique needs and brand identity"

"The platform helps drive more meaningful customer engagements, enhance stickiness, improve NPS & thus increasing revenue incrementally for our brand"

"Having delivered real world results in customer engagement, Perx is perfectly suited to accelerate & extend our creative & cutting edge innovation"

Start a FREE
14-Day Trial