Senior Content Specialist

Job Category: Marketing
Job Location: Asia/Europe
Job Type: Full Time

About Perx:

Perx Technologies is a behavioral intelligence and marketing SaaS Platform headquartered in Singapore helping large enterprises and digital natives transform from transient and transactional brands to delivering meaningful B2B2X engagements and relationships in the mobile-first economy. The API-first platform enables businesses to focus on use cases and creative engagements to solve their monetization, retention, and user behavior challenges across disparate CRM and marketing solutions in a matter of minutes.

Quick Snapshot:

We’re looking for a Marketing Content Specialist with at least 5 years of experience in content strategy and production to join our in-house marketing team. This role will develop, execute, and assess content in consultation with managers/directors. This role requires strategic thinking, SaaS and martech domain knowledge and attention to detail in writing world-class content targeted towards large B2C enterprise decision-makers.

A strong understanding of how to develop targeted content strategies for specific industry verticals and end-to-end development of product/marketing content for every stage of the B2B Buyer funnel from awareness, exploration, intent/decision making, purchase, and advocacy is a prerequisite.

What’s the role?

  • An excellent writer – You’re well versed in managing your writing style based on the type of content you are developing – Thought leadership white papers vs Blogs vs Customer testimonial-based case studies vs Social media.
  • World Class – You’re well-versed in AP Style and your final drafts require minimal proofreading.
  • Left and right-brained – You are highly-creative and are able to transcribe creativity pitches and angles into world-class B2B SaaS marketing content targeted at CXO and other decision-makers of large B2C enterprises.
  • User-focused – You grasp the higher purpose of what millions of consumers expect from their large B2C enterprises such as Banks, Telcos, Insurers, Retail, etc.
  • Business savvy – You’ve developed successful content strategies. You understand how Large B2Cs engage and incentivise their customers to cross-sell or up-sell. In other words, you’ve been there, done that when it comes to content marketing.
  • Grey matter – You possess an acute awareness of the Saas, Martech and the Digital Customer Experience current affairs from new acquisitions to whats trending in our space and is constantly up to speed in the verticals and domain Perx serves and is in.
  • Transformer – You are a master in transforming current affairs and news that is hot on the pan into lead-gen worthy downloadable thought leadership content aimed at driving pipeline.

Who are we looking for?

  • Tell stories – You’ll write editorial content and marketing copy to promote the Perx Cloud platform, and interview customers to tell the story of how they use our solution.
  • Educate – You’ll help customers get the most out of Perx by creating purpose-built product marketing content.
  • Own projects – You will provide content to support Perx’s email communications, social media channels, blog, website and in-app messaging.
  • Content ideation – You’ll also pitch new story ideas and formats, create and manage production timelines, and will be measured on content marketing KPIs.
  • Collaborate – You’ll work with the head of marketing to create content that helps the needs of sales, business development, and product teams, and meet the needs of our core audience segments.
  • You will support the head of marketing in seeking out opportunities to collaborate with external influencers and industry experts as a way to enhance Perx’s brand and provide credible content to large B2C enterprises.

What’s on offer?

  • Competitive salary and benefits package.
  • Flexible work arrangements where we embrace a fully remote or hybrid work set-up based on what suits our employees best.
  • Collaborative environment and the opportunity to work with one of Asia’s leading players in the Martsch and Fintech space.
  • Opportunity to work with > 1Bn B2C global conglomerates in the banking, large retail, insurance, and telecom sectors.
  • Work with a globally hand-picked talent of 50+ employees who power some of the largest brands in the region and leverage the SaaS platform to engage with 50Mn+ consumers each day.
  • Great career development opportunities with cross-developmental training.

We understand that product innovation comes from people innovation and that is why we invest in high potentials and cultivating leaders throughout the organization. If you are passionate about creating and contributing to a top-notch culture – join us. This is your opportunity to be part of an incredible story that is only getting bigger and more exciting by the day. We are passionately disrupting the traditional loyalty space and redefining what it means for brands to have meaningful relationships with their customers in the mobile first economy.

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